marketing systems group is pleased to announce that a new and improved version of its arcs® system, built on the .net 3.5 framework and sql server platform, this version features the following new and improved aspects:
new
simpler deployment and upgrades
easier to use, including right click menus
customizable forms
new look and feel
additional data displays and reporting
user access manageme...
increasingly, survey and market researchers are reverting back to address-based methodologies to reach the general public for survey administration and related commercial applications. essentially, there are three main factors for this change: evolving coverage problems associated with telephone-based methods; eroding rates of response to telephone contacts along with the increasing costs of remed...
overview:
list-assisted random digit dial (rdd) sampling methodology, where sample telephone numbers are selected within 100-series telephone banks with at least one listed number, was developed decades ago when local telephone exchanges relied on such telephone banks as physical building blocks. in recent years, however, the telecommunication industry has undergone a number of fundamental c...